• Project Touch Kiosk
  • Category Healthcare
  • Client Medanta

Background

Medanta aimed to create an interactive and informative experience for visitors during a major healthcare event. Traditional banners and static stalls were not effective in engaging audiences or delivering detailed service information in a modern, self-service format.

To elevate visitor engagement and streamline information access, Medanta partnered with Sparsa Digital to deploy smart Touch Kiosk solutions that transformed the event space into a digital, interactive experience.

Challenge

The event faced several engagement and communication challenges:

Limited Visitor Interaction: Static displays failed to capture attention or encourage exploration.
Information Overload: Staff struggled to explain multiple services to high visitor volumes.
Inefficient Information Access: Visitors couldn’t quickly find relevant healthcare details.
Outdated Event Displays: Traditional setups lacked innovation and digital appeal.

Medanta needed a dynamic, self-service digital solution to educate, engage, and guide visitors effectively.

Solution: Interactive Touch Kiosks by Sparsa Digital

Sparsa Digital deployed advanced Touch Kiosk systems tailored for high-traffic event environments. Key features included:

Self-Service Information Access: Visitors could explore departments, treatments, and services instantly.
Interactive User Interface: Smooth touch navigation for easy browsing and engagement.
Custom Event Content: Designed specifically for Medanta’s branding and healthcare offerings.
Real-Time Content Updates: Content could be modified quickly during the event.
End-to-End Deployment: Transport, installation, configuration, and on-site support handled seamlessly.

Results

The Touch Kiosk solution delivered strong outcomes:

Higher Visitor Engagement: Increased interaction and longer booth visits.
Faster Information Sharing: Reduced dependency on staff for basic queries.
Professional Brand Presence: A modern, tech-driven event experience.
Smooth Event Operations: Efficient flow of visitors and inquiries.
Positive Feedback: Appreciated for innovation, ease of use, and informative experience.

Conclusion

The Touch Kiosk deployment at the Medanta event demonstrated how interactive digital solutions can transform visitor experiences. By offering instant access to healthcare information in a visually engaging format, Sparsa Digital helped Medanta create a memorable, efficient, and future-ready event presence.